Dogs are loved everywhere. But in the Tractor Supply Co world, "Life Out Here" brings a whole different type of dog. We set out to show a day in the life of a dog performing at a higher level, helping with the day's work, while keeping up with the day's play as well.

In this campaign, Tractor Supply Co teamed up with Purina to showcase its Pro Plan Sport blend, inviting people to consider how to bring the right nutrition for dogs to thrive in this active lifestyle.